Heatless hair tools have become popular on social media as people are looking for ways to style their hair without causing damage. Many people creatively came up with all types of ways to curl their hair using socks, bathrobe ties, and other long fabrics as a way to achieve curls or waves without exposing their hair to high temperatures. These hot tools often lead to dryness, breakage, and other forms of damage. Additionally, the trend of natural hair and protecting it from damage has also helped drive the popularity of these tools. Social media influencers and celebrities have also helped to promote these tools by showcasing their hair styled with them, which can help to generate buzz and interest among their followers.
These videos inspired our founder, Jacqueline Elkouby to create the Curling Ribbon Kit. One of her first videos went viral back in 2021, reaching over 26 million viewers [View Video Here]. This video is what made the iconic Heatless Hair Curling Ribbon recognizable and desirable. The Curling Ribbon is an easy-to-use and effective way to curl hair without exposing it to damaging heat.
To this day, Heatless Hair’s main goal is to bring awareness to the damage heat can cause to hair. We want everyone to make the switch to the Curling Ribbon as it is the most effective and easiest way to achieve salon-style curls while preserving their health in the long run.